|
COMMUNITY
OUTREACH AT FIRST UNITARIAN
Convenors’ Proposal to the Board
September 8, 2004
Rev. September 23, 2004
Executive Summary
The Convenors’ proposals for community outreach at First arise
out of our discussions of the Durall report in May, June, July (2
day retreat) and August. The Convenor Team was energized by the
Durall report, especially the recommendations around encouraging
generosity and outreach. Members who participated in the Durall
discussions (during the time he was in Toronto and afterwards)
indicated that they want to see the congregation involved much more
in outreach. We are committed to implementing these recommendations.
They are consistent with the mission and principles of First.
The Convenors are proposing the adoption of a major outreach
project each year to inspire the congregation to participate as
volunteers and to donate financially. This proposal arises from the
Durall recommendation to become less anxious about money and to give
away 10%. The project would be funded from the operating budget
through pledges and special fundraising events.
This report reviews our history of social action, current social
action programs (the Rankin projects), and the recommendations made
by our consultant, Michael Durall, in April 2004. It defines goals
for engaging in outreach, criteria for selecting an appropriate
outreach project, and a process to select a project in future years.
For this first year, the Convenors have taken the liberty of
choosing a project to recommend to the congregation, so that we go
into the fall canvass season with a goal already in mind. For the
coming year, the convenors are proposing to the congregation that we
support Habitat for Humanity in building homes in Toronto.
Habitat meets all our criteria for an appropriate outreach
project for the congregation to engage in:
It is a project with a defined commitment (a build) and a
tangible result (a completed house)
It is consistent with our Principles. The operating
principles of Habitat are listed on their website
http://torontohabitat.on.ca )
It has the potential for members to volunteer in many
capacities and to work together on a common project to build
community at First
It has the support of all the convenors and the Board
Habitat has a high profile and is well-publicized in the
local media. (Publicity for our project would help us attract
new people)
Habitat is a responsibly-managed charity with strong project
management
Habitat for Humanity offers several ways to participate. The one
that the Convenors are proposing is sponsoring a home. The pros and
cons of selecting Habitat and home sponsorship are outlined.
Board response
This report was discussed in detail at the Board meeting on
September 8. The Board passed two motions, both of them carried
unanimously.
That the Board permit the initiation of a new social action
project without following the Rankin process, pending a review of
this process by the 2005 AGM.
2. That the Board of Trustees
affirm an emphasis on social action as
recommended in the Durall Report, as this is consistent with our
mission statement, principles and long-standing record of social
responsibility;
confirm the Convenors’ choice of Habitat
for Humanity as the Congregation’s social action project for
2004/2005; and invite the Congregation to commit to this
program at the congregational meeting on October 3, 2004, at which
all of the major Congregational financial issues will be
identified.
Two congregational meetings
Since the September 8 Board meeting, the Board has decided to
invite the congregation to two separate meetings.
On October 3, the Convenors will hold an information session, to
give the congregation background on their outreach proposal and to
provide information about Habitat for Humanity. Members will be
invited to consider participation as a congregation.
On October 17, the Board will hold a congregational meeting to
consider the budget implications of the Habitat proposal and other
financial initiatives for 2005. This meeting will also launch the
annual canvass.
Your Convenor Team
Convenors are appointed for a three-year term. The team is made
up of:
Nancy Krygsman Chief Convenor
Helen Iacovino Administrative and Property Services
Winnie Larsen Programs (including Religious Education)
Terry Lee Outreach and Denominational Activities
Nancy MacTavish Member Services and Marketing
Beth Ann McFadden Worship Services and Ministry
Dave Tiffin Finance
Full Report
COMMUNITY OUTREACH AT FIRST UNITARIAN
Mission Statement
Social action is specifically mentioned in our mission statement
(1996). One purpose of our congregation is "responsible service to
and social action in our city and beyond". The key strategies to
achieve this goal are "support and encouragement for individual
social action, processes for defining how and when collective action
can be beneficial, and effective organization to implement
collective action.".
History
Unitarians have a long history of social action and outreach.
This congregation was very active 30 to 40 years ago in the peace
movement, demonstrating for civil rights, and protesting the war in
Vietnam. In the last decade, we have taken stands on inclusively for
the gay/lesbian/transgendered community, same-sex marriage, and
disaster relief (Hurricane Mitch and the Peterborough flood). As
well, individual members are involved in a wide variety of action
projects, living out their faith in many ways.
Our members tell us that they feel we did much more in the past,
and they would like us to do more to demonstrate social
responsibility; these views were expressed during the Durall study.
Current social action
This congregation already supports selected Official Social
Action Projects and some Affiliated Groups. The Offical Social
Action Projects are voted on by the congregation at the AGM, through
what we call the Rankin Process. The Affiliated Groups are approved
by the Board. These projects are entitled to the support of the
congregation through access to Sunday services and after-service
activities, other publicity, use of facilities, and financial
privileges (including special dedicated collections).
Several of these projects have had congregational support for
many years in a row. The projects currently designated and supported
are:
Central America (building trips to Honduras and Guatemala)
United Nations (UU-UNO)
Food and Shelter (Out of the Cold)
Amnesty International
Child Haven (orphanages in India and Nepal)
Additional special collection may be announced from time to time
for denominational support (the CUC) or other special causes (such
as the "Mind the Gap" youth initiative) to a maximum of six per
year. Each one must be approved by the Board.
The convenors support these causes and we would like to continue
them for the foreseeable future, subject to annual review by the
congregation.
Durall Report
In April 2004, the congregation engaged a Unitarian consultant to
advise on increasing congregational vitality, improving the
commitment of members, and fostering generosity. He found that we
are reasonably healthy but have the potential to do much more. He
advised us to increase our expectations of members and to cultivate
the image of being a very generous church. He suggested that one way
to do this is to engage in more social action. People want to give
to socially useful causes, not to the operating budget.
Of the six recommendations in his report, the convenor team has
focused on three of his recommendations:
Recommendation 2: Lessen the uncertainty and anxiety around
money. Give away loose cash in the collection plate. Give away 10%
of the operating budget.
Recommendation 4: Start a New Opportunities Seed Fund for
spending by empowered members, subject to the discretion of the
Ministers and Board President.
Recommendation 5: Consider the concept of the
"permission-granting" church. Say yes
to all new ideas if they fit within the mission, vision, and
values of the congregation.
This report deals with Recommendation 2.
Follow-up to the Durall report
The convenor team is committed to implementing the report. We
want to get started and demonstrate that we are moving to adopt the
recommendations.
We have decided to start with the outreach recommendations
because they have strongest support among the convenor team, and
because we believe that they have the potential to inspire the
congregation the most. We want to begin to build a structure to
support community outreach in a larger way, and to make it easy for
members to get involved.
At the Convenor Retreat (July 17-18) at the Morrison-Reed
cottage, we devoted most of our time discussing community outreach.
The convenors have defined six goals for engaging in community
outreach:
To have a positive influence in the world
To apply our Unitarian values
To give purpose and meaning to our lives
To build community by working together as a congregation
for a better world
To raise our profile in Toronto (and increase membership)
To inspire generosity among our members.
Our goal is to create a culture of community outreach by creating
structures and a process to make it easy for members to engage in
outreach, together or individually.
OUTREACH PROPOSAL
Members who participated in the Durall discussions (during the
time he was in Toronto and afterwards) indicated that they want to
see the congregation involved in a big way in social action. To do
this, the convenors are proposing that the congregation identify at
least one major outreach initiative per year to which we give our
support.
Projects vs. Programs
A project is designed to address a short-term issue; it has a
beginning and an end.
Examples of social action projects we have engaged in recently
are the Hurricane Mitch relief effort and the fight for same-sex
marriage rights. The results can be seen reasonably quickly.
A program on the other hand, addresses a long-term issue; there
is no definable end in sight. Some social action programs we support
would be the United Nations Office, Child Haven, and Out of the
Cold. Change may be achieved, but it is slow.
The convenors favour putting our support behind a project, rather
than a program. People will make a massive effort for a special
project, with a defined goal and an achievable result. We feel this
has more potential to inspire the congregation to action.
Criteria for choosing an outreach project
The convenors developed 5 criteria for an appropriate outreach
project:
It should be short-term, with a time-specific commitment and
tangible results.
It should be consistent with our Unitarian principles and
create a better world
It should build community at First, with the potential to
involve a lot of people through direct participation, not just
giving money
It should have high visibility in the local community, with
the potential for media coverage
It must have the support of convenors and Board members.
Process for choosing a project
In the long term, we propose a committee (5 people) to solicit
ideas and recommend a selection of projects to the convenors. The
committee should include the Outreach Convenor, a representative
from the Social Action Coordinating Team, and a Rankin project
representative. The convenors would take recommendations to the
Board (or directly to the congregation) for support.
For the first year, the Convenor Team has proposed a project to
get us started. We want to have a major project approved and
publicized before the annual canvass this fall.
We selected a project based on the five criteria listed above.
Because time is short and there is no time to thoroughly vet a good
cause, we added two more criteria: the project must be already up
and running, and it must be managed by a responsible organization
with high visibility in the community.
Rankin Process
This congregation already has a process and a structure to
support social action. We call it the Rankin Process and we
collectively vote to designate a limited number of projects and
programs around which to focus congregational support, financially
and through our collective energies. The convenors do not question
the value of our present social action projects. We support them,
and we foresee that their potential may be tapped in order to
increase the congregation’s commitment to them in the future.
We would like to see the congregation’s social action projects be
more visible to the congregation. At the same time, we would like to
create a culture for social action that would engage the
congregation as a whole and provide many opportunities for direct
participation.
The existing Rankin projects, worthy as they are, did not meet
our criteria for an appropriate social action project to pursue this
year, for the following reasons:
They are programs (long-term) rather than projects with a
short-term outcome (with the exception of the Central America
Project)
They do not lend themselves to hands-on group participation.
Not everyone can travel to Central America or India or New York
to engage in them.
They do not have strong visibility in our local community
(with the exception of Out of the Cold)
Community Outreach Project for 2004-2005: Habitat for Humanity
The convenors have chosen to support Toronto Habitat for
Humanity.
Habitat for Humanity meets all our criteria:
It is a project with a defined commitment (a build) and a
tangible result (completed houses)
It is consistent with our principles (1,2 and 7). The
operating principles of Habitat are listed on their website
http://www.torontohabitat.on.ca/web/operating_principles )
It has the potential for our members to volunteer their time
in many capacities and to work together on a common project (as
well as to donate money)
Habitat has a high profile and is well-publicized in the local
media
It has the support of all the convenors and the Board
Builds that we could participate in are already underway in
Toronto
Habitat is a responsibly- managed charity with strong project
management
It builds on our current interests in affordable housing (Food
and Shelter Committee) and our experience with construction
projects (Central America)
About Habitat for Humanity
Habitat for Humanity is an international organization which
builds affordable housing to help low-income families realize their
dream of home ownership. They operate in many countries and will
this year build their 500,000th home. They have a strong
project management system that relies on donations of money and of
gifts in kind and on volunteer labour. Toronto Habitat for Humanity
has been building homes here for the last few years. This year, they
are building 51 homes in Toronto, including 40 in Scarborough that
are now under construction. In 2005, they will be completing their
100th home here.
Homes are a joint venture among potential homeowners, business,
and volunteers. Homeowners are expected to invest 500 hours of
volunteer work in Habitat towards their new home. Habitat holds the
mortgage on their homes (at no interest) and the mortgage money is
re-invested in building more homes.
Habitat for Humanity is a Christian-based organization, but their
principles are entirely compatible with our UU beliefs. Their
operating principles begin with:
Vision of justice: Habitat for Humanity embodies a vision for
all people that is rooted in the Judeo-Christian tradition, but is
all-inclusive of faiths, belief’s and family make-up.
Inclusiveness: Habitat for Humanity is non-discriminatory,
inviting people from all social, ethnic, religious, and economic
backgrounds to work together.
Options for participation
The convenor team invited, Adrienne Finlay, the Faith Relations
Coordinator of Toronto Habitat for Humanity, to attend a special
convenor meeting in August. We held an informal discussion about
ways congregations can contribute to Habitat.
There are three ways to show support – by volunteering, by
financial contributions, and through sponsorship of a home.
Volunteering. Habitat projects lend themselves to
participation by groups in a variety of capacities. While the main
activity is obviously building, other activities can include
providing lunches, documenting the activities through photography,
running errands, etc.
There may also be opportunities to volunteer at the Habitat
Re-Store, their used building materials shop, or by serving on
Habitat committees.
Financial support. There are three ways to make a financial
contribution as a congregation.
Participate in a Day Build: up to 30 people can work on a
build together for a day, for a $50 per person contribution.
Habitat supplies lunch and a T-shirt.
Contribute to a Circle of Faith home: A donation of $2500
can be pooled with similar donations from other faith groups (24
in total) to sponsor one home.
Sponsor a home. Fund a home through a contribution of
$60,000, plus supply volunteer labour to help build it. This
would then be designated as a Unitarian-built home.
The convenors’ choice: Sponsoring a home
The convenors discussed the three options. There is enormous
enthusiasm and excitement among the convenor team around option 3:
sponsoring a Unitarian home.
The convenors voted unanimously to recommend the option to raise
$60,000 to sponsor a house that will be completed in the winter of
2005, to involve the congregation in the build, and to seek
participation from other UU congregations in the GTA.
This would involve signing a memorandum of understanding with
Habitat. There would be a sponsorship briefing in advance of this to
clarify expectations. This agreement would commit us to work towards
raising $60,000 over the next year, but it is not binding.
We envisage working together as a group on a single home for a
couple of days. There are opportunities in November/ December
/January to work on houses that are nearing completion on indoor,
low-skill jobs such as painting and finishing. These houses would be
dedicated in February 2005, and the families would take possession
in May 2005.
We have contacted our colleagues at Neighbourhood Congregation
and Don Heights to see if there is interest in joining us. Habitat
already has contacts with people from these congregations. Kalvin
Drake has indicated that he is willing to help with contacts in
other nearby congregations. We would welcome this opportunity to
build ties with other congregations through a joint venture.
Risk analysis
The agreement with Habitat is not binding.
We have a year to raise the funds; it is not necessary to pay
the whole amount before the home is completed.
We plan to hold fundraising events throughout the year.
We need to make it clear to members that this is above and
beyond their commitment to support the operations of First.
The approved social action projects (Rankin) may feel they are
in competition for funds. We need to make it clear that we still
support their causes and they are still entitled to special
collections. A new congregational focus on outreach may raise
awareness for all the projects.
Measuring success
We will measure the success of this project through:
Pledging (total pledges and increases in average pledges)
Meeting our commitment to raise $60,000 through pledges and
fundraising
Participation rate of the congregation in the builds and
related activities
While one of the goals of our social action is to attract new
members, there will be no immediate impact on membership. It takes
time to build a culture of social action and generosity that will
attract new people and engage the present membership. However, we
hope to get some publicity from sponsoring a Unitarian house.
Communication plan
Good communications with the congregation are essential to the
success of this project. The convenors have developed a draft
communication plan. It includes communicating with the Board, CEO
Team, congregation, other congregations, the CUC, and the public.
Congregational meeting
We are proposing a special service on October 3 to introduce the
theme for the year "Building Community" and a congregational meeting
after the service to. The purpose would be to:
Describe the proposed new directions in outreach
Provide information on Habitat for Humanity
Invite the congregation to support the Habitat project and to
participate in it
Launch the theme for the year: "Building Community"
In addition, we propose a congregational meeting two weeks later.
Last year’s pre-budget meeting on November 30 was very helpful in
the budget process and much appreciated by the congregation. We
recommend that a congregational meeting be held each fall with a
similar theme. The purpose of the second meting would be to:
1. Describe the dreams of the Convenors and Board for the coming
year
2. Get an indication of congregational support for the proposed
new programs
3. Launch the annual canvass
We see the outreach project as being closely tied to the annual
canvass. The Rankin Projects are largely funded through a special
collection (on top of the regular Sunday collection) one Sunday per
year, and through their own fundraising initiatives. We propose that
the major community outreach initiative(s) for the year be funded
through the operating budget: primarily from pledges, but also from
fundraising events.
We want to demonstrate that the leadership of the congregation is
dedicated to implementing the Durall report, excited about community
outreach, and committed to the Habitat for Humanity project.
Pros and Cons
| |
Pros |
Cons |
| 1. |
The proposal
demonstrates action to implement the Durall report |
The Board has
set no goals or strategy for implementing the Durall report |
| 2. |
The proposal
launches a vision of outreach that is consistent with the
congregation’s mission statement and values (principles) |
The proposal is
a major change in direction for the congregation which merits
full congregational participation |
| 3. |
The congregation
has a worthy outreach project to begin our new vision of social
action chosen on the basis of pre-determined criteria |
The choice of an
outreach project was made by the convenors without a process to
consider proposals from the congregation |
| 4. |
The congregation
has a worthy social outreach project to inspire the congregation
to give generously to the canvass |
The canvass may
fail to realize enough money to support the project. The amount
of money needed to sponsor a house is more than 10% of the
operating budget, which is what Durall suggested we give away |
| 5. |
The expansion of
our program of outreach will satisfy the desire of members to be
more socially responsible; the new focus on outreach will help
all social action efforts |
The decision to
support a new outreach project may threaten the success of the
projects already approved through the Rankin process and voted
on by the congregation |
| 6. |
Habitat is
rooted in the Judeo-Christian tradition but is inclusive of all
faiths. We have successfully worked with religiously tolerant
Christian organizations in the past (e.g. World Accord in
Central America) |
Habitat is a
Christian-based organization |
| 7. |
We cannot
predict whether the proposal will have the results predicted by
Durall, but we will never know if we don’t try. |
The new
direction is a risk |
| |
|
|
CONCLUSION
Board response
This report was discussed in detail at the Board meeting on
September 8. The Board passed two motions, both of them carried
unanimously.
That the Board permit the initiation of a new social action
project without following the Rankin process, pending a review of
this process by the 2005 AGM.
2. That the Board of Trustees
affirm an emphasis on social action as
recommended in the Durall Report, as this is consistent with our
mission statement, principles and long-standing record of social
responsibility;
confirm the Convenors’ choice of Habitat
for Humanity as the Congregation’s social action project for
2004/2005; and
invite the Congregation to commit to this
program at the congregational meeting on October 3, 2004, at which
all of the major Congregational financial issues will be
identified.
Two congregational meetings
Since the September 8 Board meeting, the Board has decided to
invite the congregation to two separate meetings.
On October 3, the Convenors will hold an information session, to
give the congregation background on their outreach proposal and to
provide information about Habitat for Humanity. Members will be
invited to consider participation as a congregation.
On October 17, the Board will hold a congregational meeting to
consider the budget implications of the Habitat proposal and other
financial initiatives for 2005. This meeting will also launch the
annual canvass.
Your Convenor Team
Convenors are appointed for a three-year term. The team is made
up of:
Nancy Krygsman Chief Convenor
Helen Iacovino Administrative and Property Services
Winnie Larsen Programs (including Religious Education)
Terry Lee Outreach and Denominational Activities
Nancy MacTavish Member Services and Marketing
Beth Ann McFadden Worship Services and Ministry
Dave Tiffin Finance
August 31, 2004
Rev. Sept 23, 2004
|